Byrne, Odyssey: Pepsi to Apple – A Journey of Adventure, Ideas, and the Future (1987), p. At a retreat in September 1982, as quoted in John Sculley and John A.It's more fun to be a pirate than to join the Navy.A comment he made in persuading John Sculley to become Apple's CEO, as quoted in Odyssey: Pepsi to Apple: A Journey of Adventure, Ideas, and the Future (1987) by John Sculley and John A.Do you want to spend the rest of your life selling sugared water or do you want a chance to change the world?.On his expulsion from any position of authority at Apple, after having invited John Sculley to become CEO, as quoted in Playboy (September 1987).And Apple is not going to give me a chance to do that. I know I've got at least one more great computer in me. I'm only 30 years old and I want to have a chance to continue creating things. I feel like somebody just punched me in the stomach and knocked all my wind out.On the early rivalry between Macintosh and "IBM-compatible" computers based on Microsoft's DOS, as quoted in Steve Jobs: The Journey is the Reward (1987) by Jeffrey S.If, for some reason, we make some big mistake and IBM wins, my personal feeling is that we are going to enter a computer Dark Ages for about twenty years.On Pixar co-founders Alvy Ray Smith and Edwin Catmull, as quoted in TIME magazine (1 September 1986).I think I can help turn Alvy and Ed into businessmen. Epigram attributed to Steve Jobs during the development of the Macintosh, West of Eden by Frank Rose.On Apple's lawsuit against him, following his resignation to form NeXT, as quoted in Newsweek (30 September 1985).It is hard to think that a $2 billion company with 4,300-plus people couldn't compete with six people in blue jeans.Interview about the release of the Macintosh (24 January 1984) - (online video).We're gambling on our vision, and we would rather do that than make "me too" products.
And you'll see why 1984 won't be like 1984." (October 1983) - (online video) Keynote address at Apple's annual sales conference first introducing the Macintosh "1984" commercial, which ends with the announcer saying "On January 24th, Apple Computer will introduce Macintosh.At 1,000,000 per second, the results appear to be magic. … It takes these very, very simple-minded instructions - "Go fetch a number, add it to this number, put the result there, perceive if it’s greater than this other number"- but executes them at a rate of, let’s say, 1,000,000 per second.
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